Speaker: Ina von Spies | Connect with Ina on LinkedIn
Pitching is a key skill for any entrepreneur, creative, or professional — whether you’re introducing yourself at a networking event, sharing your idea with a potential partner, or presenting on stage in a pitch competition. This workshop gave us space to practice real pitching scenarios and build confidence through reflection, structure, and action.
🎯 What We Covered
1. Pitch Situations — Know Your Context
Think of all the places where you might pitch:
- To customers or partners, to show your value.
- At networking events, to introduce yourself with clarity.
- In front of investors or juries, to share your vision.
- Even online — in emails, LinkedIn messages, or social media posts.
Each situation calls for a slightly different tone, focus, and level of detail — but the key principles remain the same.
🧱 How to Structure Your Pitch
A clear and simple structure helps your message land effectively:
- Audience: Who are you speaking to? What do they care about?
- Message: What’s the main point you want them to remember?
- Call to Action: What do you want them to do next — connect, collaborate, invest, or follow up?
- Keep it simple: Clarity beats complexity. Avoid jargon and get straight to the point.
A classic format to use is:
Problem → Solution → Call to Action
🌟 Pitch Delivery Tips
- Walk with confidence: Imagine there’s a red carpet leading you to the stage — own your space.
- Pause and connect: Take a deep breath, look at your audience, and start with intention.
- Use a nodding buddy: Bring a friend or colleague who can sit in the audience and nod encouragingly — it can make a big difference!
- Practice your tone and timing: Keep it short, conversational, and authentic.
💡 Key Takeaways
- Pitching isn’t just about selling — it’s about connecting.
- Every great pitch starts with clarity and confidence.
- Preparation and practice are your best allies — the more you do it, the more natural it feels.
📚 Resources to Explore
- Daring Pitches - Ina von SpiesDaring Pictures | Ina von Spies | TEDxHHL
- Dare to Lead – Brené Brown (on confidence and courage in communication)
